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Aston Hotels & Resorts Recognized as 2010 Editor’s Pick for Best Travel Agent Support from TravelAge West

HONOLULU (March 4, 2010) - Aston Hotels & Resorts has been honored with a 2010 Editor’s Pick Award in the category of Hotel/Resort Chain Providing the Best Travel Agent Support as part of the TravelAge West WAVE (Western Agents’ Vote of Excellence) Awards.

Travel agents consistently praise Aston Hotels & Resorts’ support programs, including STARs Online, the company’s popular travel agent incentive program.  Agents earn STAR points for each booking, which can be redeemed for gift cards or complimentary stays at their favorite Aston property. The Web-based system also allows an agent to submit bookings, as well as track and redeem rewards.

Aston has also extended its cash back bonus awards through 2010. Travel agents who book new stays for travel through December 21, 2010, with a minimum of five consecutive nights at a single Aston Hotels & Resorts property can earn a cash-back bonus of up to $50 per booking.

To learn more or enroll as a STARs Online member, visit

Other Aston Hotels & Resorts travel agent support programs include:

  • EduVacations – Aston encourages agents to stay updated on what each property has to offer with special travel-agent rates starting from $79 per night.
  • Webinar Training and Educational Tools – Aston conducts training and sales presentations across the country and offers 60- to 90-minute regional webinars. Other educational tools include travel agent sales support online or by phone, a detailed property reference guide and educational FAM tours. Aston sales materials and images are available online at

Now in its fifth year, the goal of TravelAge West’s WAVE Awards is to give travel agents in the Western U.S. the opportunity to recognize the outstanding qualities and services of their travel-supplier partners.

The Editor’s Picks were chosen by Editor-in-Chief Ken Shapiro and the entire editorial team of TravelAge West. Review methods included product analysis, on-site visits, a survey of a select group of travel agents and online research.

In addition to this distinction, Editor’s Pick honorees are also in the running for a WAVE Award to be determined by a TravelAge West readers’ choice poll conducted during the month of April. Voting is open to readers of the publication, as well as to all visitors to the magazine’s Web site,

Editor’s Pick recipients will be celebrated at the WAVE Awards gala dinner on June 10, 2010, at the Four Seasons Los Angeles in Beverly Hills, Calif., where the readers’ choice winners will also be announced. TravelAge West will produce a special WAVE Awards Spotlight Issue due out in August 2010, highlighting each nominated company.

About TravelAge West
TravelAge West
is the leading trade magazine for travel agents and the travel industry in the 14 western states. Serving its 22,000 readers for 41 years, the biweekly magazine is a main source of news and product information for the region’s agents and travel executives. TravelAge West is a part of Northstar Travel Media LLC, a worldwide provider of information, news and data for the travel and hospitality industry. In addition to TravelAge West, Northstar’s portfolio of directories, periodicals and destination information services includes Travel Weekly, Family Getaways, Ultimate Hotel Guide, BTP24, Official Meeting Facilities Guide, Intelliguide Corporate, STAR Service Online, Weissmann Reports, Meetings and Conventions, and Travel Professional. Northstar Travel Media is based in Secaucus, N.J.

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Aston Hotels & Resorts

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